For SaaS & startups
Ship the product. Then make people find it.
You have a product in your head, a runway, and a competitor who might ship first. We build the thing, wire the billing, put it live, and then work on the part most founders postpone until it's too late — being findable.
Sound familiar
What usually brings people here.
01
Hiring takes longer than your runway allows
A first engineering hire is six to twelve weeks of process before anyone writes a line of code, and you're evaluating skills you may not have yourself.
02
The MVP became the product
The thing you built to test an idea is now what customers use, and every new feature takes longer than the last. That's not a discipline problem, it's an architecture one.
03
Billing that doesn't actually gate anything
Payments work, but plan limits are enforced by hope. Usage caps, trials and feature flags either exist in code or they don't.
04
Nobody can find you
Launch traffic fades, paid acquisition is expensive, and organic search was going to be dealt with 'after launch' — which never arrives.
Our approach
What we'd actually do.
For founders building a software product, in roughly this order.
- 01A written scope with a fixed price and a real ship date before anything starts
- 02Accounts, roles, subscriptions and usage limits wired to actual feature gates
- 03An admin panel from day one, so you can run the business without a developer
- 04Technical SEO and structured data built in during the build, not retrofitted
- 05Repository, keys and revenue transferred to you — no lock-in, no hosting hostage
What it costs
The services that usually apply.
Public starting prices. Which ones you actually need depends on the situation — and often it's fewer than you'd expect.
Web app / SaaS platform
from $1,199
A real product with accounts, permissions, payments and an admin panel — built to be run, not just demoed.
6–12 weeks
Custom AI SaaS product
from $1,799
Your AI product idea taken all the way to live software — interface, pipeline, accounts, billing, deploy.
6–12 weeks
SEO retainer
from $149/mo
Ongoing search work — technical, on-page and content — aimed at the queries that actually bring you customers.
Ongoing · first results in 4–12 weeks
Fractional CTO
from $449/mo
Senior technical judgement on retainer — architecture, hiring, vendors and roadmap, without a full-time salary.
Monthly · cancel any time
01
14-day money back
02
Fixed price, in writing
03
You own all of it
04
No lock-in on monthly plans
Questions
SaaS & startups, answered.
Can you work with our existing codebase?
Usually. Send the repository and say where it hurts. Sometimes the honest answer is that a rewrite of one module costs less than working around it — if so we'll show the reasoning before you decide.
We're pre-revenue. Is this realistic?
A web app starts at $1,199 and a landing page at $89. If the budget isn't there yet, start with the page that validates demand and build the product once someone has paid for it.
Will you sign an NDA?
Yes, and we'll sign yours rather than insisting on ours. Send it with your first message.
For SaaS & startups
Tell us where it hurts.
Describe the situation in plain words. You'll get a written reply within 24 hours with what we'd do, what it costs, and which parts aren't worth paying for.
Written reply within 24 hours · No mailing list · contact@decodewithmohit.com